BIC Intensity Clic Gel Retractable Pen
The Pen That Earns a Permanent Spot on Every Desk
A promotional pen lives or dies by how it writes, and the BIC Intensity Clic Gel Pen writes well enough that people stop thinking of it as a freebie.
Most bulk promotional pens skip out mid-sentence, feel hollow in the hand, or end up in a drawer by noon on trade show day. You spend real money on a giveaway that reflects poorly on your brand the moment someone picks it up. That is a hard result to justify to a marketing budget.
Order your BIC custom imprinted gel pens in bulk and hand recipients something they will actually reach for. The retractable clic-action mechanism means no cap to lose, and the translucent rubberized grip keeps the pen steady during long note-taking sessions. Smooth-writing gel ink lays down clean, vivid lines whether you are stocking new hire orientation kits or loading a trade show giveaways bag. The fraud-resistant gel ink formulation adds a layer of document security that makes this pen just as useful in a bank, a law office, or an HR department as it is at a conference booth.
Product Specifications
- Material: Plastic barrel with a soft, translucent rubber grip
- Ink Type: Smooth-writing gel ink with a fraud-resistant formulation for document security
- Point Style: Medium point
- Ink Colors: Black or blue gel ink
- Mechanism: Retractable clic-action
- Imprint Location — Barrel: 1 5/8" W x 5/8" H, up to 2 colors
- Imprint Location — Clip: 1" W x 3/16" H, 1 color only
- Imprint Note: White or metallic silver recommended for best visibility on translucent barrels
- Origin: Assembled in the USA
- Packaging: Bulk packed
- Minimum Order: 150 units
With a minimum order of just 150 units, this pen fits budgets of every size without forcing you into warehouse-level quantities. Request your custom quote or place your order directly online today.
Explore our full range of custom gel pens for more options.
Anatomy of a Custom Pen
Choosing the right pen construction ensures your promotional giveaway looks professional, functions flawlessly, and stays in your customers' hands.
- The Essentials: A pen is built from core structural components—like the barrel (your main design real estate) and the ink style (ballpoint, gel, or rollerball), which dictates how smoothly it writes.
- The Accents: Secondary details like ergonomic grips, structural trim, and secure clips add both comfort for the writer and vibrant color-matching opportunities for your brand.
Dive into a pen's anatomy with our full guide: The Anatomy of a Custom Pen.
Artwork Resolution & File Formats
Because custom pens offer a compact printing canvas, standard web images (like JPG or PNG) can become blurry or jagged when scaled down.
- Required Formats: Please submit your corporate logo or text in a vector format, specifically .EPS or .SVG.
- Why it matters: Vector files use mathematical coordinates rather than pixels. This allows our printing equipment to scale your graphics down infinitely without losing a single pixel of crispness, ensuring fine lines.
That being said, feel free to send over whatever you have ready and our team will take it from there!
Exact Color Matching (PMS Colors)
When trying to align the Trim Color or accent pieces of a pen with your strict corporate identity, guessing the shade isn't an option.
- The System: We utilize the Pantone Matching System (PMS) to guarantee precision.
- How to use it: When submitting your design requirements, specify your brand's unique PMS color codes if you know them. This ensures the ink imprint on the barrel or the selected plastic trim matches your official company colors perfectly.
Don't fret if you don't have that information. We will do our best to match the colors!
Font Legibility & Minimum Sizes
The Clip Imprint (Clip Imp) area is an incredibly high-visibility spot for phone numbers or taglines, but it offers highly limited real estate.
- Font Choice: We recommend using clean, sans-serif fonts (like Helvetica, Arial, or Futura) for high-contrast legibility. Avoid intricate script or cursive fonts in this area.
- Minimum Size: Any text placed on the clip must be a minimum of 6 pt font to prevent the ink from filling in the loops of letters like e, o, or a. If you're squeezing a long URL onto the clip, consider using the main barrel instead to keep it readable at a glance.
- If you have any questions, feel free to contact us first.
