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Colorama - The Pen Guy
Colorama Full Color Ballpoint Pen
Price per product: $0.68 /ea
Minimum order quantity: 250
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Your Logo Deserves Better Than a Two-Color Compromise

Most promotional pens reduce your brand to a bare outline, but the Colorama Promotional Pen Full Color Custom was built for logos that actually have something to say.

Ordering custom imprinted pens in bulk often means choosing between quality and quantity—suppliers push you toward single-color imprints and vague turnaround windows. You end up with a watered-down version of your logo on a pen that nobody keeps. That tradeoff has cost a lot of marketing budgets their credibility at trade show giveaways and new hire onboarding kits alike.

The Colorama solves that directly. Its Full-Color SimpliColor™ Logo Printing process reproduces gradients, fine lines, and exact brand colors without asking you to simplify your artwork first. When you order custom imprinted promotional pens in bulk, you should receive something that reflects the same attention to detail you put into your brand—and that is precisely what this pen delivers. The durable plastic pen body holds up through daily use, while Eversmooth Hybrid Ink writes with the consistent glide that keeps these pens on desks rather than in drawers.

Technical Specifications

  • Material: Durable plastic pen body construction
  • Ink System: Eversmooth Hybrid Ink; combines the smooth flow of gel with ballpoint reliability
  • Ink Colors: Available in black or blue ink
  • Imprint Method: Full-Color SimpliColor™ Logo Printing; supports multi-color logos, gradients, and detailed artwork
  • Imprint Area: 2.125 inches wide by 0.75 inches high
  • Origin: Made in the USA with U.S. and imported components
  • Packaging: Bulk packed promotional pens

The Colorama is available with a minimum order of 250 units, making it a practical choice for trade show giveaways, new hire onboarding kits, client appreciation mailings, and any campaign where brand accuracy matters at scale. Request a free quote or place your custom order online today.

Explore our full range of Custom Promotional Pens for more options.

Anatomy of a Custom Pen

Choosing the right pen construction ensures your promotional giveaway looks professional, functions flawlessly, and stays in your customers' hands.

  • The Essentials: A pen is built from core structural components—like the barrel (your main design real estate) and the ink style (ballpoint, gel, or rollerball), which dictates how smoothly it writes.
  • The Accents: Secondary details like ergonomic grips, structural trim, and secure clips add both comfort for the writer and vibrant color-matching opportunities for your brand.

Dive into a pen's anatomy with our full guide: The Anatomy of a Custom Pen.

Artwork Resolution & File Formats

Because custom pens offer a compact printing canvas, standard web images (like JPG or PNG) can become blurry or jagged when scaled down.

  • Required Formats: Please submit your corporate logo or text in a vector format, specifically .EPS or .SVG.
  • Why it matters: Vector files use mathematical coordinates rather than pixels. This allows our printing equipment to scale your graphics down infinitely without losing a single pixel of crispness, ensuring fine lines.

That being said, feel free to send over whatever you have ready and our team will take it from there!

Exact Color Matching (PMS Colors)

When trying to align the Trim Color or accent pieces of a pen with your strict corporate identity, guessing the shade isn't an option.

  • The System: We utilize the Pantone Matching System (PMS) to guarantee precision.
  • How to use it: When submitting your design requirements, specify your brand's unique PMS color codes if you know them. This ensures the ink imprint on the barrel or the selected plastic trim matches your official company colors perfectly.

Don't fret if you don't have that information. We will do our best to match the colors!

Font Legibility & Minimum Sizes

The Clip Imprint (Clip Imp) area is an incredibly high-visibility spot for phone numbers or taglines, but it offers highly limited real estate.

  • Font Choice: We recommend using clean, sans-serif fonts (like Helvetica, Arial, or Futura) for high-contrast legibility. Avoid intricate script or cursive fonts in this area.
  • Minimum Size: Any text placed on the clip must be a minimum of 6 pt font to prevent the ink from filling in the loops of letters like e, o, or a. If you're squeezing a long URL onto the clip, consider using the main barrel instead to keep it readable at a glance.
  • If you have any questions, feel free to contact us first.